With the advent of hundreds of online dating sites, people have now found the right platform to find the kind of partner they are always seeking for. And, specifically one of the prominent dating sites, Plenty of Fish also known as POF.com, has been the best site for millions of users to get the partner for their life. Markus Frind, CEO and Founder of Plenty of fish (POF) is an online dating site, in which a user can find and contact with another user over the site and can arrange a date, usually with the aim of widening romantic, personal or sexual relationship.
POF has a huge number of users around the world, however its major users comes primarily from New Zealand, Canada, Ireland, Australia, Brazil, the United Kingdom, and the United States. Located in Vancouver, Canada, POF generates 100 million US$ revenue with employing 75 staffs. Whereas POF being a free online dating site, it also offers premium services as part of their upgraded membership, which includes allowing users to see whether a message has been read or not, and seeing when a user profile was viewed.
Likewise, this site allows members to upload photos or videos of themselves and browse the photos and videos of others along with other additional services, online chat, voice chat, and message boards. Furthermore, it provides a free registration; however offer services which require a monthly fee also known as premium service. In POF users are broad-based where members come from a variety of backgrounds looking for different types of relationships, members, interests, location etc.
One of the dominating online sites POF, boasts having more relationships, dates, visits than any other dating site. Likewise, POF is also the world’s largest dating site with over 3 million active daily users. It also have launched its own mobile apps that runs for world powerful operating system i.e. iPhone and Android. According to their research as of 2013, 70% of POF users come from mobile devices, and the number of users growing weekly.
With competitors like Adult Friend Finder, Ashley Madison, Badoo, Match, Plenty of Fish has still been a strong competitor. Despite of being an online dating site, it has stated on May 2013 that the website will be focusing on meaningful relationship. Respective to it, they eliminated features of intimate encounters options. Markus CEO signified that his aim for POF is to make it more than a dating site and a site where people can find their long term partner.
Even though POF’s popularity is surging rapidly, for a new user it’s important to pay heed to its side effect such as the risk of meeting a dishonest person who created a profile only for scamming other member, telling them he/she is in need of help and would appreciate if they could cooperate with money.
Despite of its side effect, POF Online Dating has been successful in satisfying its user with its remarkable features, services and furthermore being featured in a magazine cover like FOX, CNN, the Wall Street Journal, CNN, and the New York Times- the site has gained even more fame and credibility from the users.